Using the newly created brand, a new website was designed. The first step in the website project was to advise and select a new domain name that was concise and appealed to an international audience. The resulting mv8academy.com
was chosen. A website design was created and a rigorous optimisation exercise was then put into place to quickly establish and position the new MV8 Football Academy website at the top of Google searches. In conjunction with the Academy founder, several key search terms were identified that included ‘football academy Spain’, ‘Spanish football academy’ and ‘football academy Seville’. All three of these search terms now position MV8 Football Academy as the number 1 result from approximately 2 million results per search term.